Social Media

Social Media is an effective way to market your business, but not everyone has the time, interest or inclination to invest in it to the extent they should. Not to worry though, because I can help you with Twitter, newsletters, blogs, LinkedIn, Google Plus, and YouTube channels.

Newsletters

The advantages of providing a newsletter:

  • They help you build a personal relationship with your clients or customersnewsletter
  • It’s a great way to keep customers updated with new products or services
  • You can increase sales by offering discounts, promotions and offers
  • By including links, you can direct readers to website pages, blogs and other places you want them to visit
  • People are more likely to buy from you if you stay both relevant and fresh in their mind
  • It’s a brilliant way to demonstrate your expertise by providing useful content

Blogs

The advantages of writing a blog:

  • It’s a great way of sharing your knowledge and expertiseblogs
  • Blogs drive traffic back to your website
  • They raise your Google ranking
  • You can build an online community
  • It’s an immediate way to promote limited offers
  • They’re a brilliant data capture tool
  • You can add widgets and links to other online profiles such as Twitter and LinkedIn
  • It gives your company a personality and voice

I can not only set up your blog, but can also add videos, polls, social media buttons, and write blog posts that you can then tailor to reflect your own voice.

Twitter

Twitter is an incredible business tool and if used correctly can help you:

  • Build and maintain your brand and reputationtwitter
  • Research and develop new ideas
  • Raise awareness of products, promotions and events
  • Deliver fast, efficient customer service
  • Gain feedback about your service or product
  • Receive more traffic to your blog or website
  • Build a relationship with your customers or clients
  • Keep abreast of industry developments as they happen

But if  your account is not used correctly it can certainly damage your image, your brand, and your reputation. Recently working at the Social Media World Forum at Olympia helping to amplify the presence of one of the main sponsors, I am an experienced Twitter user and trainer.

Twitter Training

Training session consists of:

  • Setting up your company page, bio and profiletraining
  • What to say, when to say it, and who to say it to
  • Who to follow and why
  • Management of followers
  • Social media strategies
  • Scheduling tweets
  • URL shortening
  • Spammers, bots and blocking
  • Hashtags, direct messaging, retweets, mentions, searches and lists
  • Posting videos, photos and links to other social media platforms such as Facebook and LinkedIn
  • Twitter etiquette
  • How to get the most out of Twitter as a communication and marketing tool
  • Set up and training of the Tweetdeck Twitter management system
  • Other applications including mobile devices, directories and monitoring tools
  • You will also receive a full Twitter guidebook which is an indexed summary of the entire training session

Twitter Profile Maintenance

Monthly package for when you simply don’t have the time to maintain your online presence.  Includes:

  • 6 tweets per weekday. These are tailored to your requirements but usually include a mixture of links back to your blog or website, any offers, promotions, or surveys you are running, industry links, and current news
  • Ensuring you are following users suited to your business
  • Follower maintenance to include the blocking and exclusion of spambots, as well as culling inactive and undesirable users
  • Ensuring tweets are SEO optimised with appropriate hashtags
*Twitter is pointless unless you engage, so my job is not to pretend to be you, my job is to post relevant and useful information so you are then freed up to get on with the business of chatting and building relationships!

 

Comments are closed.