Category Archives: Marketing

Find out if you’re brilliant or rubbish at Twitter

One of the most common tasks my Social Media Consultant clients ask me to do is analyse a company’s Social Media presence. Sometimes they want my feedback on all the main ones – LinkedIn, Twitter, Facebook, Pinterest, Google+ and YouTube, and other… Read More

Posted in Brand Reputation, Client Case Studies, How-to, Marketing, Social Media | Tagged , | 1 Comment

6 common business card mistakes and how to avoid them

I used to do a fair amount of business card collation because people accumulate huge piles of cards at networking events and never do anything with them. When entering the details of the card into an Excel spreadsheet (so my… Read More

Posted in Brand Reputation, Business Advancement, Marketing | Tagged , | 3 Comments

Why bother blogging?

I often get asked about blogging. Clients or other Freelancers read Chaos Killer and wonder if it’s something they should do themselves. But just because lots of people blog nowadays, should you be one of them?  Why bother blogging? was last modified: September 11th,… Read More

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The difference between a social media strategy and a social media campaign

What is a social media strategy? A Social Media Strategy is something you do around six months before you launch a social media campaign, and involves deciding what tools to use and how to use them as well as identifying… Read More

Posted in Marketing, Social Media | 1 Comment